| 0:00:04 | because people don't value conservation |
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| 0:00:07 | as much as they show that because they don't see it in the data they |
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| 0:00:10 | realise that estimation conservation in money always undervalued conservation |
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| 0:00:16 | it could be that we could use |
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| 0:00:19 | individual animals and plants as a kind of currency we could use an accounting approach |
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| 0:00:25 | that was based on how many individuals of each read speech is less |
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| 0:00:29 | so the task of the reason the well the more |
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| 0:00:32 | every reminded his valuable |
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| 0:00:34 | the fewer rhinoceros is around while the more variable each one |
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| 0:00:38 | how many of the strings theses do we find in particular areas and a global |
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| 0:00:42 | scale |
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| 0:00:43 | once we were able to find out how many animals how many individual animals of |
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| 0:00:47 | all articles p c's persistent predicted it is and we could find out what proportion |
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| 0:00:52 | of the budgets all those particular areas comes from tourism revenues tourists visiting as bases |
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| 0:00:57 | have the and in section |
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| 0:01:00 | factor |
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| 0:01:01 | so |
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| 0:01:02 | basically why |
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| 0:01:05 | and so then when we combine the idea of using |
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| 0:01:09 | number of individuals as a as a conservation currency and proportion of budget is a |
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| 0:01:15 | measure tourism contribution women like those to do you get a we were able to |
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| 0:01:19 | calculate |
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| 0:01:21 | for threatened species well why what proportions of the remaining populations reliant for some funding |
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| 0:01:28 | we were able to use data from are you see and we wanted our information |
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| 0:01:33 | to be available not only to academics but apart manages and element environmental policy people |
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| 0:01:39 | worldwide |
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| 0:01:41 | most people even in remote countries even in remote a do not have internet access |
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| 0:01:47 | but they don't have library subscription |
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| 0:01:50 | make that information instantly available free anywhere in the world |
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| 0:01:55 | globally and questions or looking towards meeting consideration pockets modesty so nations everywhere they have |
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| 0:02:03 | signed up to the double consider a conventional biological diversity and as such they |
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| 0:02:08 | have set targets to actually society useful protection so the side targets from reading certain |
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| 0:02:13 | species requirement stravinsky six functions and work we show et cetera isn't can be used |
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| 0:02:18 | as a mechanism to actually do the some of those goals and objectives and so |
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| 0:02:22 | while the general public may not actually use research directly |
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| 0:02:27 | they are benefiting directly from it through the potential i'm policy decisions of my you |
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| 0:02:32 | make an o money taken by governments to assign more money to was predicted it |
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| 0:02:39 | is assigned one way to and to recent developments and where appropriate |
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